Under Armour’s Biggest Apparel Lines

Under Armour is one of the worlds biggest sports apparel companies. One of the biggest reasons for all of UA’s success is different clothing lines based off of popular athletes from various sports. Lets take a closer look at Under Armours biggest Clothing lines

Jordan Spieth

The Spieth clothing line became extremely popular after 2015 when Jordan spieth exploded in the golf world after winning the Masters and the US Open. Spieth’s line opened up the door for under armor to start producing various other golf related apparel lines as well.

The success of the line was mostly because of the following reasons:

• Jordan Spieth popularity rose greatly
• Extreme comfort on and off the course
• Reasonable prices for all consumers

Stephen Curry

Steph Curry also rose to fame in the 2015-16 season after showing the world a different way to play the game of basketball. Setting records on three point shots while also winning the MVP caught the attention of Under Armour immediately.

The Curry clothing line was also a huge hit for Under Armour sales because of the comfort and and reasonable prices of the products. The Curry “Ones” were a huge shoe for the company as it broke records in sales during 2016. Steph Curry’s unique style and way of playing attracts a lot of young basketball player and athletes to follow its brand.

Tom Brady

Obviously a huge name in sports, Tom Brady signed with Under Armour in 2010 which immediately blew up because of the athlete’s popularity in the NFL. From shoes to workout gear and even cold gear, the TB12 clothing line became immensely popular with younger athletes and fans of all kinds.

Under Armour has been one of the most popular sports apparel brands in the world along with companies like Nike, Adidas and others. They proudly support both athletes and non athletes with various clothing lines that appeal to all consumers. Under Armour prides itself on great quality at an affordable price. Not only is the company well respected for their products, they also help out frequently in the community around Baltimore City where the company was founded. It will be very interesting to see how this company performs in the future.